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In-depth social media analysis to help you grow your business
Measure the performance of your posts across social media platforms and gain useful insights
Insights based on data analysis
Track project performance, get in-depth KPI reporting analysis, and understand exactly how to grow your brand on social media
Plan
Decide what’s important to your goals, measure it with quantifiable metrics, and plan your posts accordingly
Establish goals
What do you hope to achieve through social media? Is it to increase brand awareness, increase sales, improve customer service or something else?
Key indicators
Based on your goals, what are your key data indicators? Exposure, clicks, interactions, number of fans, number of queries
Make a plan
Provide free estimated data and the number of posts required to reach the data
Analyze
Analyze performance data for every post on every channel to understand what kind of material your audience likes, when and where to post, and maximize your results
Best post types
Analyze which material types of text, pictures, and videos are more effective for its audience to create content that more followers will like.
Best time to post
Check which time period posts can get a higher interaction rate to adjust your posting time
Best social channels
Understand which social channels drive the most traffic so you can focus your efforts on the right strategies
Implement
See exactly how much you spend on social media and how much you get in return, automatically give optimization suggestions for problems, and adjust and optimize your social content strategy
Create report
Customize the report interval, automatically input data from multiple channel platforms, and generate visual chart reports
Custom dimensions
You can customize the data dimensions you want to see and view the data performance of different social channels.
Export report
Support one-click export of reports and share them with your team, managers and stakeholders
Insights based on data analytics
Track project performance, get in-depth KPI reporting analysis, and understand exactly how to grow your brand on social media
Facebook analytics
Know when your posts get the most engagement, schedule posts for your best days, and increase your feed likes, comments, and shares
Instagram analytics
See what content on Instagram is working and see when to post to get the most engagement
YouTube analytics
Analyze the performance of your social videos on YouTube, and continuously plan and output videos
Paid advertising analysis
Analyze your paid advertising posts to see which posts perform best on which channels
Common problem
What is social media analytics?
Social media analytics refers to the process of collecting, measuring, reporting and interpreting social media data through data analysis tools. It consists of key metrics such as likes, comments, followers, and more. YIS KPI reports can be used to quickly and easily obtain insightful reports. Enterprises can measure their performance on social media by analyzing which posts received the most clicks, shares, comments and other data within a specific period of time. Influence. You can also analyze the use of emojis and words to understand consumers’ emotional responses to the brand.
What social media metrics should I track?
The metrics you should track depend on what your community goals are. If you want to increase brand exposure, you need to focus on post reach and engagement. If your goal is to increase sales, you should focus on leads to purchases. The number of clicks on the cart or landing page, how many users converted from potential customers to purchasing/subscribing customers. By choosing the YIS KPI report, you only need to select your social media goals and you can easily get the key indicator data performance you want to know on a dashboard.
Why is social media analysis important?
Through social media analysis, you can clearly measure the actual performance of your marketing activities or posts on social media, including likes, comments, shares and other data, and understand which content and format of posts are the most popular, and which posts are most popular. Information such as the best time to post can be used to optimize social media strategies. In this way, you can focus your time, energy, and money on the most advantageous places to obtain the greatest benefits at the lowest cost.
Can I use this analysis tool for free?
Yes, YIS data analysis is free. You only need to register a YIS account and associate your social account, and you can use the reporting tool for free to measure your social media performance and gain in-depth insights.
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